Founding Team
We are a collective of designers, technical and domain experts, doers and thinkers who envision a future that includes successful businesses, thriving natural eco-systems and communities embedded within a circular economy. We firmly believe that positive business, environmental and social impact can be achieved with courage, collaboration and robust design tools and methodologies.
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Korina Stark
FOUNDING PARTNER
Korina brings 25+ years of experience in product innovation & strategy as leader within companies in myriad industries - from startups to enterprises - and as a consultant to them. She leverages her background in industrial & product design, as well as studies of Behavioral Economics at Harvard and Sustainable Infrastructure Systems at MiT, to navigate the space between human behavior, culture, technology, and the planet’s ecosystems.
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Dana Reinert
FOUNDING PARTNER
Dana leads teams to build innovative systems, user experiences, and business impact through robust strategies rooted deeply in customer research, product sustainability, LCAs, product redesign and human-centered design and technology. Her work has been with Fortune 500 companies and non-profits such as Microsoft, HP, FedEx, UNDP, Mercy Corps, IRC, Starbucks and more. She holds a certification in Sustainable Business Strategy from Harvard Business School, and is a recipient of an OpenIDEO + Ellen McArthur Circular Design award.
We have dedicated ourselves to supporting our client’s journeys in the world of circular product and service design. We work with our clients in highly collaborative formats to build alignment and buy-in for the use of sustainable materials, the right circular business model, and the enabling eco-systems that are needed to go-to-market with new, innovative concepts.